Please fill in your details to download the Table of Contents of this report for free. We also do customization of these reports so you can write to us at mi@fibre2fashion.com in case you need any other additional information. “We’re thrilled that COTTON USA is taking the lead when it comes to traceability,” said Rupert Hodges, Executive Director, Oritain. “We want to support COTTON USA who are making a conscious effort to find real, workable ways of farming more sustainably. The result is an incredibly high-quality crop that not only performs well but supports the environment. Now through Oritain, customers who choose US cotton can have total confidence that they are getting the product that they sourced.” While this level of traceability is new, the US cotton industry has always strived to produce and deliver high quality cotton that is the most sustainable cotton in the world. This ambition is already being realised through improved fiber properties, increased productivity and a shrinking environmental footprint.  All cotton-producing regions in the US are aiming to further reduce greenhouse gas emissions, soil loss, water, energy and land usage....